Why being a strategic marketer is so important 14

I’ve spent the last week at my parents house in a little town in Los Angeles called LaCrescenta. It’s been the first time I haven’t been in an office for over 1 week in 10 years (side note: this is the first time I’ve been at my parents for this ...

Social Media Marketing for your Business at SXSWi 1

About two months ago, I reached out to Chris Winfield, Brent Csutoras, and Todd Malicoat about putting together a Social Media Marketing for your Business Panel at SXSW Interactive. We all thought it would be a great idea and I put it together. All of us particpates in some sort ...

Building Traction with Search and Social Media Visibility 11

Over the last few months I’ve seen an interesting cross section of startups to large brands and marketers to developers that are all running businesses. There has been one thing that ties all of these people together, and that is gaining traction and visibility to your website or business online. ...

Skittles Aggregated Website, is this a Win or Fail? 4

Lots a brewing on the Skittles madness tonight because of they’re new “Social Media Aggregation” for their domain. The question I have is, was this a move of pure genius? Or, are they shooting themselves in the foot! Age and Demographics to get Started: To start with, before you start ...

DocStoc saved the day at Gravity Summit 1

(Yes, Jason, you can use me as a Case Study =P ) Normally, I never write posts telling you about how great a single company is, but, in this case, I feel it is absolutely necessary. Every presentation I give now, I quickly upload to DocStoc before I go up ...