Targeted Ads, I give you Facebook Flyers

Facebook is now silently promoting its ad-targeting system but doing so in a fairly clever way. They are disguising this ad system of sorts as a new version of their “flyers.” Similar to the rest of the search world, it is a CPC model. The key differentiating factor is the ...

Blogging for Customers, not Dollars 1

I really want to focus right now on how to focus blogging on not dollars, but your customers. So, to start, I want to tell you what this WILL NOT be about: Blogging to Make Money, Blogging to be an expert and Blogging for leads. The reason I am putting ...

SEO vs. PPC: There is no debate

I was going through my recent newsletters and blogs today when I came across an article about the battle between the two.  Personally, I do not think there is a debate and it is almost irrelevant to compare the two.  It is like comparing apples and oranges.  I mean, truthfully ...

LA Times New Web Strategy

LA times has announced a new model for their web strategy in which they will combine the efforts of both their print and online reporting.  According the James O’Shea, editor, “Latimes.com will become our primary vehicle for breaking news 24 hours a day.”  It seems that latimes.com will be trying ...

Click Fraud Funding Terrorism

Minutes after posting my latest entry about throwing out speculation about where Google would be if Click Fraud had action taken upon it, there has been a stunning new development.  Apparently at the end of SES Chicago Webmasteradio.fm held a press conference and announced this news that could link Click ...