Having spent a lot of my career doing a lot more than just SEO, I’ve had to wear many different hats. One of my favorite hats to wear is actually the Business Development one. I’m total people person and I love the sales process. The feeling of closing a deal to me is almost as [...]
I’ve spent the last week at my parents house in a little town in Los Angeles called LaCrescenta. It’s been the first time I haven’t been in an office for over 1 week in 10 years (side note: this is the first time I’ve been at my parents for this long for almost 5 years). [...]
Over the last few months I’ve seen an interesting cross section of startups to large brands and marketers to developers that are all running businesses. There has been one thing that ties all of these people together, and that is gaining traction and visibility to your website or business online. If you are a large [...]
I have been inundated with communities over the last couple years and recently it has been almost the only thing I am working on lately. I have learned so much about managing volunteer groups, creating an offline community of web geeks called “San Francisco Geek Dinners,” and in consulting roles. There are many methodologies that [...]
According to the Nielsen online reports it seems like Microsoft has increased its search market share from 12% to 13.8% in December from the previous month. (See MarketWatch Article) All things considered it seem that Microsoft has picked up close to 2% of the search market, a big gain for the company. So, if we [...]
This is a continuation post as a follow up to Blogging for Customers, not Dollars. I felt this was important for corporations and in-house talent to look at when writing a blog. Sometimes we tend to think about a blog as a way to push products, which is what I talked about previously. The truth [...]
Since going back to Los Angeles in August, I have noticed a craze in the frozen yogurt industry. To be more specific, the number of places opening up and doing “Italian Frozen Yogurt” is unbelievable. They are popping up on every corner like Starbucks in the 90′s and Sushi restaurants shortly after. This craze started [...]
Facebook is now silently promoting its ad-targeting system but doing so in a fairly clever way. They are disguising this ad system of sorts as a new version of their “flyers.” Similar to the rest of the search world, it is a CPC model. The key differentiating factor is the fact that we are finally [...]
I really want to focus right now on how to focus blogging on not dollars, but your customers. So, to start, I want to tell you what this WILL NOT be about: Blogging to Make Money, Blogging to be an expert and Blogging for leads. The reason I am putting this out there is to [...]
I was going through my recent newsletters and blogs today when I came across an article about the battle between the two. Personally, I do not think there is a debate and it is almost irrelevant to compare the two. It is like comparing apples and oranges. I mean, truthfully in the end one can [...]
